Carolina Harley-Davidson Dealer Association named entitlement sponsor of Charlotte Half-Mile

DAYTONA BEACH, Fla. (June 29, 2016) – AFT Events and The Carolina Harley-Davidson Dealers Association (CHDDA) have reached an agreement naming CHDDA as the entitlement sponsor of the highly-anticipated Charlotte Half-Mile on Saturday, July 30, at The Dirt Track at Charlotte.

“Our partnership with the Carolina Harley-Davidson Dealers Association is a perfect fit for the Charlotte Half-Mile and we appreciate their support of the event,” said Cameron Gray, COO of AFT Events. “Working with local motorcycle dealers to promote the sport is a natural fit for motorsports events. We’re proud to be associated with this great group of dealers.”

Mark down July 30 on your calendar as a day for motorcycling. Rides to the CHDDA Charlotte Half-Mile from participating dealerships throughout the region are being organized, check with your local CHDDA dealer for opportunities. When Harley-Davidson riders arrive at The Dirt Track at Charlotte, the CHDDA Hog Corral will provide FREE motorcycle parking in a premium location.

The vendor area will be filled with Harley-Davidson activation rigs, including the Rebel interactive display. Fans with a motorcycle license can take demo rides to try out more than a dozen new Harley-Davidson motorcycles, while new motorcycle fans can hop on the Jumpstart to feel what it’s like to go through the gears and feel the rumble of a Harley-Davidson motorcycle beneath them.

“We are so excited to have the top AMA Pro Flat Track racers going head to head here in the Carolina’s. I can’t think of a better location for our future vision for a weekend long event filled with motorcycle rides, concerts and racing,” said Aimee Thomas, Speedway Harley-Davidson (Concord, NC). “The CHDDA is thrilled to be a part of this legendary sport and hopes to continue to be a large part of the Charlotte Half-Mile for many years to come. This is an event we can all sink our teeth in and is great for all motorcycle, racing and sports enthusiasts.  It’s a perfect destination for a great ride from anywhere in the Carolina’s.  Please be sure to visit your local CHDDA dealer to purchase your tickets.”

The CHDDA promotes motorcycle awareness and the fun and excitement of owning a Harley-Davidson motorcycle. The group is comprised of 28 Harley-Davidson dealerships spanning four different states: North Carolina, South Carolina, Virginia and Georgia. CHDDA will work with AFT Events to promote the CHDDA Charlotte Half-Mile throughout the region with co-op marketing opportunities and display space at major dealership events.

Tickets for the CHDDA Charlotte Half-Mile, scheduled for Saturday, July 30 at The Dirt Track at Charlotte, start at just $29 for adults and kids 13 and under are free. Visit http://www.charlottehalfmile.com to purchase your tickets today.

About AFT Events:

AFT Events is a subsidiary event promotion company of AMA Pro Racing. Formed in 2016 with a core focus of promoting AMA Pro Flat Track, AFT Events will bring a new level of entertainment and excitement to events, ushering in a bright new era for the legendary American sport. The Charlotte Half-Mile, scheduled for Saturday, July 30 at The Dirt Track at Charlotte Motor Speedway, will serve as the company’s debut event. For tickets and information, please visit http://www.charlottehalfmile.com.


SERIESPARTNERS